Mark Gurman

By MacRumors Staff
Mark Gurman is a tech reporter for Bloomberg who has a long history of accurate reporting on Apple's product plans. With well over a decade of Apple coverage, his reports are closely watched due to their accuracy, and his claims frequently set expectations for upcoming products as they often appear early in the rumor cycles.

Mark Gurman Articles

Apple Watch Series 9

Bloomberg: 2024 Apple Watch to Gain Blood Pressure Monitoring and Sleep Apnea Detection

Wednesday November 1, 2023 5:15 am PDT by
Apple plans to add blood pressure monitoring and sleep apnea detection to an Apple Watch with an updated design in 2024, according to Bloomberg's Mark Gurman. In a report covering the arc of Apple's heath-related ambitions, Gurman outlines the first iteration of the company's "pathbreaking" blood pressure sensor technology coming next year that will include hypertension detection: The...
airpods max spring blue

Gurman: USB-C AirPods Max Not Coming Until 'Late 2024'

Sunday October 29, 2023 6:52 am PDT by
Apple won't update the AirPods Max until late 2024 and apart from fresh colors and USB-C charging, no other major changes are expected. That's according to Bloomberg's Mark Gurman. Writing in the latest edition of his Power On newsletter, Gurman says Apple will replace the Lightning port for USB-C to comply with European regulations and for consistency across its AirPods lineup, but Apple...
Touch Bar 13 Inch MacBook Pro

Bloomberg: 13-Inch MacBook Pro With M3 Chip Unlikely to Be Announced at 'Scary Fast' Event

Friday October 27, 2023 4:37 am PDT by
A new version of the 13-inch MacBook Pro featuring the M3 chip is unlikely to appear at Apple's "Scary Fast" Mac event next week, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter shared over the weekend, Gurman said that supplies of the 13-inch MacBook Pro were running low and indicated that it could be replaced next week. He now says that the new...
airpods school

New AirPods and AirPods Max Launching in 2024, Updated AirPods Pro Coming in 2025

Wednesday October 25, 2023 10:31 am PDT by
Apple plans to begin a major overhaul of its AirPods lineup starting next year, according to Bloomberg's Mark Gurman. The standard AirPods and the AirPods Max will see a refresh in 2024, while the AirPods Pro will be updated in 2025. For the AirPods and ‌AirPods Pro‌, Apple will update the design of the earbuds and the case, while also improving audio quality. When the AirPods are...
iMac M3 Blue Feature

Next-Generation iMac Chip, Stand, and Color Details Rumored Ahead of Apple Event

Wednesday October 25, 2023 5:19 am PDT by
Apple's upcoming iMac refresh will feature a new chip, an internally redesigned stand, and a similar array of color options to the current model, according to Bloomberg's Mark Gurman. Following Apple's announcement of its "Scary Fast" event scheduled for Monday, October 30, Gurman reposted a Power On newsletter published in March on X (formerly Twitter) and reiterated several key details: ...
Apple TV 4K hero 221018

Apple to Overhaul TV App, Remove Standalone Apps from Apple TV

Tuesday October 24, 2023 11:05 am PDT by
Apple plans to overhaul the TV app in an effort to consolidate its Apple TV+ streaming service and its standalone movie and TV show purchase options, according to Bloomberg's Mark Gurman. A tvOS update in December will introduce the changes that Apple has planned. To push users to the Apple TV app, Apple plans to remove its standalone ‌Apple TV‌ apps that are available for renting and...
macbook pro pink

Kuo: 'M3 Series MacBook Pro' to Be Focus of Apple's October 30 Event

Tuesday October 24, 2023 10:43 am PDT by
Apple's upcoming "Scary Fast" event will focus on the M3 series MacBook Pro models, according to Apple analyst Ming-Chi Kuo. Kuo's wording suggests that he is expecting multiple M3 chips rather than just a single M3 chip, hinting at the possibility of M3, M3 Pro, and M3 Max chips. If Apple does release M3, M3 Pro, and M3 Max chips at once, we can expect to see the new chips introduced in...
maxresdefault

Bloomberg: Apple Likely to Hold Mac Launch Event on October 30 or 31

Monday October 23, 2023 1:51 am PDT by
Apple is likely planning a Mac-related launch event this month that will take place on either Monday, October 30 or Tuesday, October 31, according to Bloomberg's Mark Gurman. Subscribe to the MacRumors YouTube channel for more videos. The well-connected reporter's prediction is based on information obtained from sources with apparent knowledge of Apple's plans, as well as the fact that some...
Vision Pro lab

Apple to Host 'Secretive' Vision Pro Training Event for Retail Staff

Sunday October 22, 2023 12:17 pm PDT by
Apple is planning to bring select retail store employees to Cupertino, California in early 2024 to learn about the Vision Pro headset ahead of the device's launch, Bloomberg's Mark Gurman reports. Gurman revealed details about the "product training event" in the latest "Power On" newsletter. Apple apparently recent sent a memo to retail employees asking them to apply for the "secretive"...
ipad air 5 colors

Gurman: New iPads Scheduled for Launch in March 2024

Sunday October 22, 2023 9:38 am PDT by
Apple is not planning to launch new iPad models until around March 2024, Bloomberg's Mark Gurman claims. In the most recent "Power On" newsletter, Gurman explained that the new Apple Pencil with USB-C comes ahead of an ‌iPad‌ refresh in the spring. He added that Apple has been working on the 11th-generation ‌iPad‌, seventh-generation iPad mini, and sixth-generation iPad Air for some time. ...
hey siri banner apple

Apple Generative AI Features and Smarter Siri Could Launch Next Year

Sunday October 22, 2023 5:53 am PDT by
Apple is developing a large array of features that use generative AI, including a new version Siri, that could launch next year, according to Bloomberg's Mark Gurman. In his latest "Power On" newsletter, Gurman said that despite Apple CEO Tim Cook's claim that Apple has been working on generative AI technology for years, Apple's executives were "caught off guard" by the industry's sudden...
maxresdefault

Gurman: Apple to Announce New Macs This Month

Sunday October 22, 2023 5:21 am PDT by
Apple is planning a Mac-focused product launch, likely including the announcement of a refreshed 24-inch iMac, for the end of this month, Bloomberg's Mark Gurman reports. Subscribe to the MacRumors YouTube channel for more videos. In the latest edition of his "Power On" newsletter, Gurman said that Apple is "planning a Mac-centered product launch around the end of this month" that could see...
Apple Store Vancouver Canada

Apple Planning System for Retail Stores to Update iPhone Software With No Need to Open Box

Monday October 16, 2023 5:32 am PDT by
Apple is planning to implement an innovative new system that allows retail store staff to wirelessly update iPhones inside their sealed boxes, according to Bloomberg's Mark Gurman. In the most recent "Power On" newsletter, Gurman outlined how Apple plans to tackle brand new iPhones being sold in retail stores with outdated software. For example, the iPhone 15 lineup shipped with iOS 17, but...
Apple MacBook Pro M2 Feature Blue Green

Four New MacBooks on Schedule for Launch in 2024

Monday October 16, 2023 4:45 am PDT by
Four new MacBook models with M3-series chips are on schedule to launch next year, Bloomberg's Mark Gurman reports. In his latest "Power On" newsletter, Gurman said that new 14- and 16-inch MacBook Pro models featuring the M3 Pro and M3 Max chips have now reached design validation testing (DVT), meaning that the devices are nearing mass production. He believes that progress on the new...
vision pro headset 1

Gurman: Low-Cost Vision Pro Model to Drop EyeSight and M-Series Chip

Monday October 16, 2023 3:56 am PDT by
Apple's upcoming low-cost variant of the Vision Pro headset will lose out on features including EyeSight and an M-series chip, according to Bloomberg's Mark Gurman. Both The Information and Bloomberg have previously claimed that Apple is working on a more affordable version of the Apple Vision Pro headset. The initial version set to launch early next year will be priced at $3,500, placing it ...
iPad mini and Air Feature 2

Apple Rumored to Announce New iPads This Week, But Gurman Says Release 'Won't Happen This Month'

Sunday October 15, 2023 6:09 am PDT by
Apple is making progress on new iPad and MacBook models, but Bloomberg's Mark Gurman believes that the release of these devices "won't happen this month." "More often than not, the company debuts new laptops and iPads in October — about a month after the latest iPhone and watch get out the door," said Gurman, in his Power On newsletter today. "And while I reported in July that Apple was...
Apple Vision Pro with battery Feature Orange

Gurman: Vision Pro 2 Development Focusing on Size, Weight, and Prescription Lenses

Monday October 9, 2023 4:35 am PDT by
Early work on Apple's second-generation Vision Pro headset focuses on reducing the device's size and weight, as well as an improved experience for users who need prescription lenses, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that Apple's Vision Products Group has moved onto next-generation headset models and is considering...
magsafe battery pack feature

Will the MagSafe Battery Pack and MagSafe Duo Charger Ever Return With USB-C Ports?

Sunday September 17, 2023 6:28 am PDT by
Apple quietly discontinued the MagSafe Battery Pack and MagSafe Duo Charger immediately after unveiling four new iPhone 15 models with a USB-C port last week. Both accessories were equipped with a Lightning connector. Apple has not commented on why the MagSafe accessories were removed from sale, but the move was not surprising given the company is transitioning away from Lightning. The big...
5G Modem Feature Blue

Apple Extends Deal With Qualcomm as Custom 5G Modem Delayed

Monday September 11, 2023 4:52 am PDT by
Apple has extended its agreement to obtain modems from Qualcomm for three more years, in what appears to be a sign that work on the company's own custom 5G modem is taking longer than previously expected, Bloomberg reports. Apple is Qualcomm's biggest client, accounting for almost a quarter of the supplier's revenue. In a statement, Qualcomm said that the deal with Apple covers "smartphone...
magsafe battery pack feature2

Multiple USB-C Apple Accessories Reportedly Planned, All-New 'Stackable' MagSafe Battery Pack in Development

Saturday September 9, 2023 4:10 am PDT by
Apple is planning to refresh many of its accessories to add a USB-C port following the transition away from Lightning on the iPhone 15 lineup, Bloomberg's Mark Gurman told MacRumors. On the most recent episode of The MacRumors Show podcast, Gurman said that Apple is seeking to move to USB-C across its lineup of accessories by next year, including all of its AirPods models and Mac...